A couple of weeks ago, we provided a link to Mary Meekers state of the internet report. In it, she focused heavily on the potential of voice searches. These are searches that people make using their smartphones or other devices that allow for voice search.
Voice search currently only makes up an estimate 20%-25% of all internet searches, but it is experiencing explosive growth and by 2020, could make up to 50% of all search inquiries. The reason for this is the proliferation of voice enabled search devices like smartphones and the Echo device from Amazon.
Marketers will have to start adjusting to this new way of voice search which is vastly different than traditional Google or Bing internet searches.
Please read the following article from Search Engine Land for more details:
If you are reading my blog and you are a San Francisco Bay Area small business or entrepreneur, you should be reading Entrepreneur.com to get tips on how to get more visitors and business from your website.
The latest article from Entrepreneur discusses how to build trust from your website. The article provides the following tips:
To read more detail about each of these options, please go to the following article from Entrepreneur.com:
To learn how we can help with optimizing your website, please learn more about our web design process.
For those San Francisco Bay Area web design and cloud computing clients of ours, Microsoft just announced that it's Planner tool, a Project Manager application for Office 365 has been widely released. For users of Office 365, this will appear as a tile automatically once available for your account. To learn more about this announcement, please see the following article from Mashable.
Please contact us if you want to learn more about
From a favorite resource of ours, Creative Bloq has a great article that discusses the secrets behind the branding for the Euro 2016 tournament taking place right now in France. The agency that was awarded the opportunity to develop branding for this tournament, is Brandia Central. When recently watching a match between Northern Ireland and Poland, I noticed the image used for each country was a stroke of Acrylic or Oil paint. When reading this article I learned the agency did intend to combine the rich art history of France and football (Soccer). The art movements that they used to inspire them include: fauvism, abstractionism, art deco and avant-garde.
To read more about this, please see the following article from the Creative Bloq.
For our San Francisco Bay Area clients that are focused on BtoB business, here is a great article from the Social Media Examiner that discusses 5 different ways you can get more leads from LinkedIn. Here are the Social Media Examiners tips for getting more leads from LinkedIn.
To read more details about each suggestion, please go to the following article from the Social Media Examiner:
Contact us to see the online marketing services we can provide your business.
Here is an article from Entrepreneur Magazine that discusses 8 different questions for assessing your website. This article from Kate Swoboda an Entrepreneur Magazine contributor explains the following questions are key to making sure your website works. They are:
1. Who am I really trying to reach?
2. Is it “me?"
3. Does my "about" page talk about me-me-me or about how I help?
4. Is my "services" page streamlined?
5. Am I speaking to client/customer needs?
6. Am I articulating the solutions that I provide?
7. Are there multiple ways for customers to engage?
8. What’s your ongoing approach for engaging people?
To read more details on each of these questions, please go to the following article from Entreprenur Magazine: https://www.entrepreneur.com/article/275210
Every year Silicon Valley eagerly awaits Mary Meeker of Kleiner Perkins Caufield Byers (KPCB) Internet Trends Report where she provides facts about the global state of the internet. We feel this maybe of interest to our small business and entrepreneur clients because it might help them understand the internet landscape a little more so they can make informed decisions about their online investments. Here are some of the highlights of the report that may affect our San Francisco Bay Area small business web design clients.
To view the Re-Code presentation and slideshow, please go the the following link to learn more about what this report has to offer:
For our small business and entrepreneur web design clients looking for some free resources to drive traffic to their new website, our partner Weebly published a great article on there Inspiration Center about several different resources where you can list your website. The sites include coupon companies if you have an e-commerce store, location directories like Google+, review sites and other places. Now you may have heard of most of these sites already, but this is a good reminder of where you should be listing your self.
Here is the link to the Weebly article from Michelle Greenlee: https://www.weebly.com/inspiration/free-places-to-advertise-your-website
A partner of ours Freshbooks recently wrote a blog article that discusses 11 (There's that number again) SEO strategies for increasing traffice to your website. The strategies include:
Just came across this great article from Mashable about creating a scalable logo that grows with your business. Mashable interviewed 11 startups and they each provided there tips for creating logos for a growing company. The tips include:
To read more tips and more details on these, please see the following article from Scott Gerber with Mashable: